guides
You don't need a million views. You don't need to dance on TikTok. You don't need to go viral. If you're a local business owner exhausted by the pressure to constantly create conten...
insights
Streaming captures 46% of primetime TV viewing in 2025. Evening viewing habits have shifted dramatically.
insights
Amazon Prime Video commands 3.4% of total TV viewing, with 200M+ global subscribers. Viewing grew 12% month-over-month in recent data.
insights
Free ad-supported streaming (FAST) accounts for 5.7% of U.S. TV viewing. 45% of households now watch FAST services.
guides
When a potential customer discovers your business for the first time, their brain asks one question before anything else: "Are they legit?" That split-second credibility assessment happen...
insights
Americans spend $52/month on streaming in 2025, up 18% YoY. See how streaming costs compare to cable, subscription trends, and what it means for advertisers.
insights
Just 34% of U.S. households have pay-TV in 2025, down from 80%+ in 2011. See the cable decline data, cord-cutting trends, and what it means for advertisers.
insights
Hulu commands 2.1% of total TV viewing in the U.S. with approximately 51 million subscribers. Ranks #4 among streaming platforms.
guides
We tested 5 marketing channels at $50 each. See which delivered the best results for small businesses, including a surprising winner.
insights
$78K Average annual SMB ad budget $50 Minimum CTV campaign budget 86% SMB advertisers using or planning GenAI for video ads Article Conten...