Resources & Guides - Page 41

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Pluto TV captures approximately 1.0% of total U.S. TV viewing.

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YouTube leads all streaming services with 12.5% of total TV viewing, followed by Netflix at 8.5%. By global subscribers, Netflix leads with 302 million.

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Max (formerly HBO Max) captures 1.2% of total US TV viewing time.

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Learn the strategies small businesses use to compete with larger competitors. Discover how accessible marketing channels have leveled the playing field.

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Learn how to advertise on Peacock for your small business. Complete guide to costs, targeting, and accessing premium NBC inventory starting at $50.

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Disney+ captures 1.9% of TV viewing. Learn how the family streaming service compares to Netflix, YouTube, and other platforms.

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Broadcast TV accounts for 20.1% of total U.S. TV viewing in 2025. Nielsen Gauge data shows streaming now dominates while broadcast continues to decline.

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Facebook ads falling flat? Explore 7 alternatives, from Google Local Service Ads and TikTok to CTV and Pinterest, and find the channels that fit your business.

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The U.S. CTV advertising market is projected at $33 billion in 2025, up 4x from $8 billion in 2020. Annual growth rates of 13-15% are expected through 2027.

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Americans watch an average of 3.7 hours of TV per day. See viewing time by age, streaming vs cable trends, and what it means for advertisers.